Last updated: 15th July 2026
This Privacy Policy explains how Battle House Laser Tag WF LLC, d/b/a Battle House Laser Tag ("Battle House," "we," "us," or "our") collects, uses, and shares information when you visit our website, submit a form, or communicate with us by phone, text message (SMS), or email, including in connection with booking a party or event at our Wake Forest, NC location.
By using our website or submitting your information to us, you agree to the practices described in this policy.
1. Information We Collect
Information you give us directly, such as when you fill out a party booking form, request a discount code, or sign up for updates:
Your name, email address, and phone number
Your child's first name and date of birth (submitted by you, the parent or guardian — see Section 7, "Children's Privacy," below)
Party details you provide, such as preferred date, guest count, and event preferences
Any messages you send us by text, email, or through our website's contact forms
Information collected automatically, such as when you browse our website:
Standard technical data (IP address, browser type, device type, pages viewed, referring site) collected through cookies and similar tracking technologies
Advertising and analytics data collected through tools such as the Meta (Facebook/ Instagram) pixel and Google Ads/Analytics tags, used to measure ad performance and show you relevant ads
2. How We Use Your Information
We use the information we collect to:
Respond to your inquiry and help you book a party or event
Send you the discount code, party information, and booking confirmations you requested
Send appointment/booking reminders and customer support messages
Improve our website, offers, and advertising
Comply with legal obligations and enforce our terms
3. SMS & Mobile Communications
If you provide your mobile phone number and consent to receive text messages, we may send SMS messages related to:
Booking confirmations, reminders, and party-planning follow-ups
Delivery of a discount code or party information you've requested
Customer support communications and answers to inquiries
Message frequency may vary — typically 2–4 messages per month, though this may be higher during active booking conversations.
Message and data rates may apply.
You may opt out at any time by replying STOP to any message.
For help, reply HELP, email us at [email protected], or call (919) 925-4004.
Consent to receive SMS messages is not a condition of purchase or booking.
We are not responsible for delayed or undelivered messages.
You must be at least 18 years of age to submit your phone number and consent to receive text messages from us. Party booking forms are intended to be completed by a parent or guardian on behalf of a child, not by the child directly.
SMS Terms of Service
By providing your mobile phone number and opting in on our website or booking form, you agree to receive text messages from Battle House Laser Tag WF LLC, d/b/a Battle House Laser Tag, 1839 S Main St Ste 250, Wake Forest, NC 27587, related to booking confirmations and reminders, your discount code, and customer support. Message frequency may vary. Message and data rates may apply. Reply STOP to opt out at any time, or HELP for assistance. For more information, review this Privacy Policy at https://battlehouseparties.com/privacy-policy and our full SMS Terms & Conditions at https://battlehouseparties.com/terms-and-conditions.
4. Mobile Information Sharing
We do not sell, rent, trade, or share your mobile phone number or SMS opt-in consent data with third parties for their own marketing or promotional purposes. This information is used solely by Battle House to communicate with you as described in this policy.
5. How We Share Information
We do not sell your personal information. We share information only in these limited circumstances:
Service providers who help us operate our business, such as our CRM/booking- communication platform, our booking/reservation platform, and our email/SMS delivery providers — these providers are only permitted to use your information to help us provide our services to you.
Advertising platforms (such as Meta and Google), for the limited purpose of measuring ad performance — this does not include sharing your SMS opt-in consent data, per Section 4 above.
Legal and safety reasons, if required by law, regulation, legal process, or to protect the rights, property, or safety of Battle House, our customers, or others.
Business transfers, if Battle House is involved in a merger, acquisition, or sale of assets — you will be notified of any change in ownership or use of your information.
6. Children's Privacy
Our services are family-oriented, and our party booking forms ask for a child's first name and date of birth so we can prepare for their party. This information is provided to us by the parent or guardian completing the form — we do not knowingly collect personal information directly from children under the age of 13, and our forms are not directed at or intended to be completed by children themselves. If you believe a child has provided us with personal information directly, contact us using the details in Section 10 and we will delete it.
7. Cookies & Online Tracking
Our website uses cookies and similar technologies to operate correctly, remember your preferences, and measure the performance of our advertising (including through the Meta pixel and Google tags). You can control cookies through your browser settings; disabling cookies may affect how parts of our website function.
8. Data Retention
We retain your information for as long as needed to respond to your inquiry, fulfill your booking, comply with our legal and tax obligations, and for a reasonable period afterward for customer service and record-keeping purposes. You can request earlier deletion at any time — see Section 10.
9. Your Rights & Choices
You can:
Opt out of text messages at any time by replying STOP
Opt out of marketing emails using the unsubscribe link in any email
Request access to, correction of, or deletion of your personal information
Ask us questions about how your information is used
To exercise any of these choices, contact us using the details in Section 10.
10. Contact Us
Battle House Laser Tag WF LLC, d/b/a Battle House Laser Tag 1839 S Main St Ste 250, Wake Forest, NC 27587 Phone: (919) 925-4004 Email: [email protected]
11. Data Security
We use reasonable administrative, technical, and physical safeguards designed to protect your personal information. No method of transmission or storage is 100% secure, and we cannot guarantee absolute security.
12. Changes to This Policy
We may update this policy from time to time. The "Last updated" date at the top of this page reflects the most recent changes. Continued use of our website or services after a change means you accept the updated policy.